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Cookie Policy

Effective Date: September 5, 2026 | Last Updated: September 5, 2026

1. Introduction

This Cookie Policy ("Policy") explains how UNIVERSATIC LLC, doing business as Micronatic Digital Solutions ("Micronatic," "we," "us," "our"), uses cookies, local storage, and similar tracking technologies on micronatic.com (the "Site"). This Policy should be read together with our Privacy Policy, which provides additional information about how we collect, use, and protect personal data.

By continuing to browse or use the Site, you consent to the use of cookies and similar technologies as described in this Policy, unless you have disabled them through your browser settings or our cookie preference tools.

2. What Are Cookies and Similar Technologies?

Cookies are small text files stored on your device when you visit a website. They allow the site to remember your actions and preferences over time. Local storage and session storage are similar technologies that store information in your browser. We use these technologies to operate essential Site functions, improve performance, and, where permitted, support analytics and marketing activities.

3. Categories of Cookies and Technologies We Use

a. Strictly Necessary / Essential

These technologies are required for the Site to function properly. They enable core features such as:

  • Shopping cart functionality and cart persistence.
  • User authentication, session management, and account access.
  • Security features, fraud prevention, and error detection.
  • Payment flow redirection and order processing.
  • Cookie preference storage.

Disabling these technologies may prevent the cart, account sessions, payment flow, and other essential functions from working correctly.

b. Performance and Analytics

  • Google Analytics 4 (GA4) and similar analytics services.
  • Site performance monitoring tools.
  • Aggregated, de-identified usage statistics.

c. Functional

  • Language and region preferences.
  • Previously entered form data (where applicable).
  • User interface customization.

d. Advertising and Marketing

  • Meta (Facebook and Instagram) marketing pixels.
  • Google Ads conversion tracking and remarketing tags.
  • LinkedIn, TikTok, or other platform pixels (when used for client campaigns).

These technologies help optimize ad delivery, measure campaign performance, and provide analytics to our agency and our clients.

4. Specific Third-Party Technologies

  • Google Firebase: Authentication sessions, Firestore database operations, and cloud storage access.
  • Google Gemini: Powers our on-site AI chat assistant. Conversations are transmitted to Google's Generative Language API; Google applies its own privacy policy to these requests.
  • Google Analytics 4 (GA4): Website analytics and user behavior measurement.
  • Stripe / PayPal / Payoneer: Payment processing, subscription billing, fraud prevention, and transaction security. These providers may use their own cookies and security technologies.
  • Meta Platforms (Facebook & Instagram): Advertising pixels, conversion tracking, and campaign optimization.
  • Google Ads: Conversion tracking, remarketing, and campaign performance measurement.

These third-party providers have their own privacy and cookie policies, which we encourage you to review. Micronatic does not control the cookies set by third parties.

5. How We Use Cookies for Advertising Optimization

When you interact with our Site or with advertising campaigns we manage, we and our partners may use cookies and pixels to:

  • Deliver relevant ads based on your interests and browsing behavior.
  • Measure the effectiveness of advertising campaigns.
  • Build audiences for remarketing and lookalike campaigns.
  • Optimize ad delivery and budget allocation.
  • Track conversions and attribute results to specific campaigns.

These activities are conducted in accordance with applicable law and, where required, based on your consent.

6. Your Cookie Choices and Controls

  • Cookie Preference Banner: On your first visit, you may be presented with a banner allowing you to accept or manage non-essential cookies.
  • Browser Settings: Most browsers allow you to block, delete, or manage cookies through their settings. Please refer to your browser's help documentation for instructions.
  • Opt-Out Tools: You may opt out of interest-based advertising through industry tools such as the Network Advertising Initiative (NAI) opt-out page, the Digital Advertising Alliance (DAA) opt-out page, or platform-specific ad settings (e.g., Google Ads Settings, Meta Ad Preferences).
  • Google Analytics Opt-Out: You may install the Google Analytics Opt-Out Browser Add-on to prevent your data from being used by Google Analytics.

Please note that blocking essential cookies or local storage may prevent the cart, preferences, session, and payment redirect functions from working properly.

7. Do Not Track Signals

Some browsers transmit "Do Not Track" (DNT) signals. Because there is no uniform industry standard for DNT, our Site does not currently respond to DNT signals. You may manage tracking through the controls described in Section 6.

8. Your California Privacy Rights

California residents have rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), including the right to know what personal information is collected, the right to request deletion, the right to correct inaccurate information, and the right to opt out of the sale or sharing of personal information. Micronatic does not sell personal information. For more information, please see our Privacy Policy.

9. International Visitors

Our primary operations are in the United States. If you access the Site from outside the U.S., your information may be processed in the U.S. By using the Site, you consent to such processing, subject to applicable law.

10. Changes to This Policy

We may update this Cookie Policy from time to time as technologies change or legal requirements evolve. The current version takes effect upon publication on this page, and the "Last Updated" date will be revised accordingly. We encourage you to review this Policy periodically.

11. Contact Us